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The Magic Apple

Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.

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This masterful trick is a stunning piece of stand-up card magic. Steinmeyer's ingenious method makes "A Case of Collusion" a true highlight in any stage show.

A jaw-dropping 4-of-a-kind assembly with a built-in prediction—self-working and guaranteed to amaze! Set up right in front of your audience and perform with any shuffled deck, anytime, anywhere. With Chris’s clear teaching, this crowd-pleaser is perfect for all skill levels!

The Gallo Three-Fly (Hello Easy Amazement!) Mike performs and teaches the easiest and most astounding version of 3-Fly we've ever seen. He always thought the trick was too complex—so he built the perfect version so easy—anyone can do it.

This is visual coin magic at its finest. Elegant, bold, and remarkably achievable.
It plays big, looks beautiful, and needs only four coins.
If you love visual magic—or just want to feel that whoa again—you have to see this for yourself.

In this 38-minute deep dive, Aaron Fisher shares his most practical, visual, and deceptive applications of the Outjogged Herman Shift—including a bold new take on Roy Walton’s Going Bye Bye. Perfect for performers ready to elevate their routines with ultra-clean phases that look impossible—and feel undeniable.

Want to amaze and amuse? "Bughouse Poker" is the ultimate poker routine—sharp, witty, and packed with audience interaction. Loved by Aaron Fisher and Lee Asher, this classic from Lou Brooks is easy to learn and unforgettable to perform. Add this crowd-pleaser to your repertoire today!

Watch as three silver coins and a copper coin impossibly switch places—again and again—building to an astonishing finale inside a sealed brass box. This visual, mind-bending routine is perfect for close-up or parlor magic, leaving audiences in pure disbelief!

Four silver coins and four Chinese coins, each wrapped in separate handkerchiefs, instantly switch places—right in your spectators’ hands! This stunning, nearly self-working effect is perfect for parlor magic. Easy to learn, impossible to forget!

Master this effortless card transposition with expert guidance from the legendary Mike Gallo himself!

Jon Armstrong’s Chop Cup “Skill-Trick” reimagines the classic cup-and-ball as a participatory showstopper: demo playful “skills,” ratchet up the suspense, then produce three impossible appearances under an empty cup. Perfectly angle-safe for 300° audiences—crisp, captivating, and guaranteed to wow everyone.

In Kainoa Harbottle’s take on Guy Hollingworth’s Voodoo Card, experience three chilling reveals in one seamless routine: a “drained” card appears with eerie bite-marks, vanishes into the deck, then reemerges with an otherworldly new back—pure theatrical chills.

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