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The Magic Apple
Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
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Latest Releases
Larry Mota opens with a modular Color Stick routine packed with visual phases and a killer vanish, Mark LaBar takes a swing at Paul Richards’ Truth and walks away with the Conjurer Community Cup, and Bill Krupinsky fools the room with a deceptively simple card divination. Richie D elevates Paranormal with a casino-themed triple match, Todd Goldman tackles the demanding Tabary rope routine, and Michael Granoff closes with a six-year-in-the-making Ball & Glass that plays like a full theatrical piece. Jump into this Member Mastermind and walk away inspired to level up your own magic.
A clean, escalating take on the classic elevator plot—Aces through Four repeatedly dive to the bottom… then impossibly rise back to the top, one after another. Just when it feels familiar, the routine shifts gears into a surprising, visual finish that hits harder than expected. Direct, playful, and built for real-world reactions, this is a smart upgrade to a classic you’ll want in your hands. Watch it now.
Four freely selected cards vanish from the deck and reappear in different pockets—clean, direct, and impossible. Then it escalates: the entire sequence repeats faster, smoother… even hitting two cards at once for a stunning finish. Built for real-world performance with a confident, playful hook, this is a worker’s take on Travelers that feels as good as it looks. Watch it now.
From Helge Thun’s masterful Evidence of a Well Spent Life to Ben Seidman’s game‑changing Ring Watch Wonder, this Good, Bad & Ugly spotlights seven releases redefining what’s possible in magic today. Sleek, smart, and packed with real‑world impact — these are the effects setting new standards for pros and creators alike.
A clean four-of-a-kind assembles in full view—then flips the script into an impossible, in-their-hands prediction that lands hard. Built for real-world conditions, this self-working powerhouse plays with any shuffled deck and escalates with every beat to a finale no one sees coming. Chris walks you through the details so it feels effortless, looks impossible, and hits like a closer. Watch it now—and start performing tonight.
A signed card vanishes—and when it comes back, it hits harder than you’re ready for. Gary Nealon takes the classic to a new place, layering a mystery card premise with the four Aces to build clean, escalating impossibility. It’s structured, deceptive, and lands with a moment that feels truly out of reach. Watch it now and add a closer that leaves no room for explanation.
In “Out of Sight, Out of Mind,” Jonathan Levit delivers a sharp, interactive card mystery where a freely thought-of card is mixed into the deck—yet he impossibly narrows the selection and reveals the exact card. The result is a moment that feels completely impossible. A clever, engaging piece that blends psychology, structure, and performance into a stunning reveal. Learn it now.
Jonathan Levit shares his deceptively simple yet powerful card miracle, A Card and a Number, where everything happens in the spectator’s hands. After shuffling, dealing into piles, and freely thinking of a card, the deck is mixed beyond any possible control. Yet despite the chaos, Jonathan reveals the thought-of card lands exactly at the thought-of number—an impossible coincidence that feels completely hands-off and utterly baffling. Watch it now.
Adriano Zanetti returns for Part 2 with a powerhouse session of real-world magic. Experience impossible “any card” revelations, layered mentalism, and effects that feel completely fair from start to finish. Adriano reveals the thinking behind building miracles that unfold naturally and hit hard—modern, audience-tested magic where every choice matters and the impossible feels inevitable.
Experience Michael Gallo’s masterful take on the Silent Mora classic, Balls and Net. Uncover the fine details that make his handling exceptional, perfect for close-up or stage. Whether you’re a beginner or a pro, this must-learn routine will be a cornerstone of your magic for years to come. Start learning with Mike today!
Lectures
Gary Nealon shares his innovative magic techniques and card tricks in this captivating lecture. Witness the impossible with the Double Lift Game, master effortless card control with the Paintbrush Control and Wagon Control, and learn Gary's unique take on classic effects like the Mystery Card and Perfect Pair Paradox. Don't miss the unveiling of Gary's secret weapon, the Rubber Melt, a visually stunning card trick that will leave your audience astonished.
Join us for a two-night expanded Living Room Lecture event featuring renowned coin magician Alexander Slemmer.
In Part 1, you'll learn the secrets behind iconic coin magic routines like Coins Across, Tenkai Pennies, Milliken's Transposition, Matrix, Copper/Silver Transposition, and the One Coin Routine.
Whether you're a beginner or a seasoned pro, this is a unique opportunity to learn from a master and elevate your coin magic skills. Don't miss it!
Steve’s second session unveils a wealth of little-known secrets for building a magician's career from scratch. Discover how to choose the right shows, acquire vital video footage, and develop a business that pays you to do what you love. From easy icebreakers to the art of cold calling, and innovative promotion strategies, including making predictions for publicity and partnering with charities. This session is packed with actionable insights to help you elevate your magic career.
Steve Spill shares invaluable insights during his first lecture at CC. Growing up in the close-up room at the Magic Castle, Steve carved his own path as Highdini, opening for major rock bands and establishing Magicopolis in Santa Monica. He discusses the importance of injecting your authentic self into performances, taking risks, trying new things, and embracing failure. Tune in to learn from a living legend and elevate your magic with authenticity and creativity.
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Jeff Copeland’s Ring Bling is a visually stunning one-coin routine that’s as rewarding to learn as it is to perform. While it demands some dedicated practice, the skills you’ll build translate to all your coin and small object magic. Add this eye-popping piece to your repertoire and level up your dexterity today!
A card is freely stopped at, the deck is genuinely shuffled, and everything happens in the spectator’s hands. With no moves, no control, and no way back, they simply imagine their card turning over. When the cards are spread, one—and only one—has reversed… and it matches their thought exactly. Clean, hands-off, and impossible where it counts. Watch it now.
Alex Ramon’s take on the Rising Card is pure visual poetry. Three freely chosen cards slowly rise—one by one—from a deck sealed inside its box, floating on a ribbon the spectator holds. It’s a miracle that feels weightless, elegant, and utterly impossible. Just note: this one demands some serious DIY ingenuity (unless you snag the pre‑made apparatus). Either way, once you see it, you’ll want to make it your own.
Once you see Glenn’s take on the Homing Card, you’ll know why magicians can’t stop talking about it. The spectator’s signed card jumps to your pocket—not once, but twice—under impossibly clean conditions. It’s beautiful, practical, and pure magic. Watch it now—because once you do, you’ll want this in your working set ASAP.
Suzanne’s Blank Card Trick is a charming powerhouse that blends laughter and pure astonishment. With her trademark wit, Suzanne transforms a simple blank card into a whirlwind of magic—the signed card rises to the top, the signature jumps on and off, and the entire deck suddenly prints itself front and back, leaving you reset and ready to go again. It’s funny, fooling, and perfect for pros or hobbyists alike—watch now and make it yours.
Larry Wilmore takes the Ambitious Card to its breaking point — literally. After a few classic phases, the deck is banded tight, the selection is lost… and then in one lightning moment, it drives straight through the pack and your hand to appear face up, trapped under the band, on the back of your palm. It's bold, visual, and unforgettable. A little practice, a lifetime reaction. Watch it today — and take your ambition to the next level.
Gary Nealon’s 10 of Spades Trick is pure, deceptive perfection. A card is freely chosen, the cards are fairly dealt into piles, and every decision belongs to the spectator — yet impossibly, the outcome is locked in from the start. Each choice feels open, but the ending hits like a miracle. Watch Gary perform it and see why his thinking never fails to amaze.
While strumming a ukulele intro, the performer invites three spectators to eliminate cards through a series of impossible choices—burning numbers or pictures, narrowing the deck further, then selecting one final card to spare. In a stunning climax, that very card is revealed to have been folded and used as the pick strumming the ukulele the entire time. A killer opener that plays big whether you're a musician or not—the method works like a charm. Watch today and discover why this routine stops shows cold.
Mike Powers shares this Don England modern classic—a false explanation gambling routine where the "money card" impossibly stretches both long and wide, only to shrink down to a mini card. You'll need some DIY, but this gimmick is easy to make and even easier to perform. Funny, visually stunning, and a guaranteed crowd-pleaser. Watch it now and add this gem to your working set!