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The Magic Apple
Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
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Latest Releases
A spectator freely selects a classic film—and with just a few playful questions, you zero in on their thought with uncanny precision… before flipping reality on its head with a visual, laugh-out-loud transformation they never see coming. Daniel Chard’s DVD blends sharp mentalism, bold comedy, and a clever visual kicker into a practical, repeatable routine that hits hard in the real world. Direct, deceptive, and built for instant reset—this is a worker you’ll want in your set. Watch it today.
Gary Nealon takes John Hamman’s legendary Two Card Trick and turns it into a masterclass in pure, disarming impossibility—where a spectator makes a completely free choice… and reality quietly rearranges itself. With just two cards, the effect builds into a stunning moment where identities shift, backs change, and the impossible feels inevitable. Direct, psychological, and deeply deceptive. Watch it now and experience just how powerful two cards can be.
A wooden stir stick is clearly snapped—seen and heard—then sealed away… where the impossible happens. Spectators can feel and hear it break again and again, yet when everything is opened, the stick is unmistakably whole. No “restore” moment—just a lingering, unsettling question: did it ever break at all? Gregory Wilson’s Coffee Break is quick, visual, and perfectly built for real-world reactions—learn it and start bending reality today.
A card is freely stopped at, the deck is genuinely shuffled, and everything happens in the spectator’s hands. With no moves, no control, and no way back, they simply imagine their card turning over. When the cards are spread, one—and only one—has reversed… and it matches their thought exactly. Clean, hands-off, and impossible where it counts. Watch it now.
Larry Mota opens with a modular Color Stick routine packed with visual phases and a killer vanish, Mark LaBar takes a swing at Paul Richards’ Truth and walks away with the Conjurer Community Cup, and Bill Krupinsky fools the room with a deceptively simple card divination. Richie D elevates Paranormal with a casino-themed triple match, Todd Goldman tackles the demanding Tabary rope routine, and Michael Granoff closes with a six-year-in-the-making Ball & Glass that plays like a full theatrical piece. Jump into this Member Mastermind and walk away inspired to level up your own magic.
A clean, escalating take on the classic elevator plot—Aces through Four repeatedly dive to the bottom… then impossibly rise back to the top, one after another. Just when it feels familiar, the routine shifts gears into a surprising, visual finish that hits harder than expected. Direct, playful, and built for real-world reactions, this is a smart upgrade to a classic you’ll want in your hands. Watch it now.
Four freely selected cards vanish from the deck and reappear in different pockets—clean, direct, and impossible. Then it escalates: the entire sequence repeats faster, smoother… even hitting two cards at once for a stunning finish. Built for real-world performance with a confident, playful hook, this is a worker’s take on Travelers that feels as good as it looks. Watch it now.
From Helge Thun’s masterful Evidence of a Well Spent Life to Ben Seidman’s game‑changing Ring Watch Wonder, this Good, Bad & Ugly spotlights seven releases redefining what’s possible in magic today. Sleek, smart, and packed with real‑world impact — these are the effects setting new standards for pros and creators alike.
A clean four-of-a-kind assembles in full view—then flips the script into an impossible, in-their-hands prediction that lands hard. Built for real-world conditions, this self-working powerhouse plays with any shuffled deck and escalates with every beat to a finale no one sees coming. Chris walks you through the details so it feels effortless, looks impossible, and hits like a closer. Watch it now—and start performing tonight.
Lectures
Gary Nealon shares his innovative magic techniques and card tricks in this captivating lecture. Witness the impossible with the Double Lift Game, master effortless card control with the Paintbrush Control and Wagon Control, and learn Gary's unique take on classic effects like the Mystery Card and Perfect Pair Paradox. Don't miss the unveiling of Gary's secret weapon, the Rubber Melt, a visually stunning card trick that will leave your audience astonished.
Join us for a two-night expanded Living Room Lecture event featuring renowned coin magician Alexander Slemmer.
In Part 1, you'll learn the secrets behind iconic coin magic routines like Coins Across, Tenkai Pennies, Milliken's Transposition, Matrix, Copper/Silver Transposition, and the One Coin Routine.
Whether you're a beginner or a seasoned pro, this is a unique opportunity to learn from a master and elevate your coin magic skills. Don't miss it!
Steve’s second session unveils a wealth of little-known secrets for building a magician's career from scratch. Discover how to choose the right shows, acquire vital video footage, and develop a business that pays you to do what you love. From easy icebreakers to the art of cold calling, and innovative promotion strategies, including making predictions for publicity and partnering with charities. This session is packed with actionable insights to help you elevate your magic career.
Steve Spill shares invaluable insights during his first lecture at CC. Growing up in the close-up room at the Magic Castle, Steve carved his own path as Highdini, opening for major rock bands and establishing Magicopolis in Santa Monica. He discusses the importance of injecting your authentic self into performances, taking risks, trying new things, and embracing failure. Tune in to learn from a living legend and elevate your magic with authenticity and creativity.
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Jeff Copeland’s Ring Bling is a visually stunning one-coin routine that’s as rewarding to learn as it is to perform. While it demands some dedicated practice, the skills you’ll build translate to all your coin and small object magic. Add this eye-popping piece to your repertoire and level up your dexterity today!
A wine bottle appears from nowhere. A coin too large to fit the neck is struck against the glass — and impossibly, it's inside. Trapped. Solid through solid, with nowhere to go. Then, just as impossibly, it comes back out — and everything goes straight into the spectator's hands. Michael Ammar has opened with this routine for over 30 years, and one watch tells you exactly why. See it today.
Doug Conn packs a full evening's worth of impossibility into a single coin routine. Four coins travel, vanish, reappear, and defy every expectation — one at a time, long distance, even bank-shot style — before the whole thing flips on its head in a finish nobody sees coming. Pure, high-octane coin magic delivered with the kind of sharp wit only a seasoned street performer can pull off. Watch this one today.
A card is freely stopped at, the deck is genuinely shuffled, and everything happens in the spectator’s hands. With no moves, no control, and no way back, they simply imagine their card turning over. When the cards are spread, one—and only one—has reversed… and it matches their thought exactly. Clean, hands-off, and impossible where it counts. Watch it now.
Alex Ramon’s take on the Rising Card is pure visual poetry. Three freely chosen cards slowly rise—one by one—from a deck sealed inside its box, floating on a ribbon the spectator holds. It’s a miracle that feels weightless, elegant, and utterly impossible. Just note: this one demands some serious DIY ingenuity (unless you snag the pre‑made apparatus). Either way, once you see it, you’ll want to make it your own.
Once you see Glenn’s take on the Homing Card, you’ll know why magicians can’t stop talking about it. The spectator’s signed card jumps to your pocket—not once, but twice—under impossibly clean conditions. It’s beautiful, practical, and pure magic. Watch it now—because once you do, you’ll want this in your working set ASAP.
Suzanne’s Blank Card Trick is a charming powerhouse that blends laughter and pure astonishment. With her trademark wit, Suzanne transforms a simple blank card into a whirlwind of magic—the signed card rises to the top, the signature jumps on and off, and the entire deck suddenly prints itself front and back, leaving you reset and ready to go again. It’s funny, fooling, and perfect for pros or hobbyists alike—watch now and make it yours.
Larry Wilmore takes the Ambitious Card to its breaking point — literally. After a few classic phases, the deck is banded tight, the selection is lost… and then in one lightning moment, it drives straight through the pack and your hand to appear face up, trapped under the band, on the back of your palm. It's bold, visual, and unforgettable. A little practice, a lifetime reaction. Watch it today — and take your ambition to the next level.
Gary Nealon’s 10 of Spades Trick is pure, deceptive perfection. A card is freely chosen, the cards are fairly dealt into piles, and every decision belongs to the spectator — yet impossibly, the outcome is locked in from the start. Each choice feels open, but the ending hits like a miracle. Watch Gary perform it and see why his thinking never fails to amaze.