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The Magic Apple
Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
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Experience Michael Gallo’s masterful take on the Silent Mora classic, Balls and Net. Uncover the fine details that make his handling exceptional, perfect for close-up or stage. Whether you’re a beginner or a pro, this must-learn routine will be a cornerstone of your magic for years to come. Start learning with Mike today!
Steve’s second session unveils a wealth of little-known secrets for building a magician's career from scratch. Discover how to choose the right shows, acquire vital video footage, and develop a business that pays you to do what you love. From easy icebreakers to the art of cold calling, and innovative promotion strategies, including making predictions for publicity and partnering with charities. This session is packed with actionable insights to help you elevate your magic career.
Watch as red, white, and green casino dice transpose from hand to hand, pocket to hand, and finally transform into a fistful of mini dice. In "A Trick to Die For," Mike Gallo breaks down every move with clarity, making this stunning routine easier than ever to master. Add it to your repertoire today!
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Rick Holcombe shares some of his most powerful, real-world coin magic, packed with game-changing techniques you won’t find anywhere else. From his signature one-coin masterpiece, Recoil, to the revolutionary Sly Palm, Rick teaches deceptive vanishes, visual transformations, and pro-level handling that make coin magic look effortless. Plus, he unveils new concepts like the Fantasy Display and his stand-up Wild Coin routine, Gemini—straight from his upcoming book, Calico.
If you’re serious about coin magic, this is the deep dive you’ve been waiting for.
Rick Holcombe’s Magic Masters Confidential Living Room Lecture is packed with practical, time-tested coin magic from a true expert. Learn vanishes, transpositions, and stunning sleight-of-hand techniques, including Rick’s insights on the EZ Hanging Coins, 3 Strange Things, and Over Under routines—plus a super practice session on the Downs Palm! This is a must-watch for anyone who loves coin magic.