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The Magic Apple
Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
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Latest Releases
Discover your next miracle. From Latta’s long-awaited 52 Farewells to Dostal’s mind-melting Liquid Spectrum, this lineup is packed with powerful new tools, showstoppers, and hidden gems. Perfect your sleights, crush predictions, or melt reality—whatever your style, there’s something here to elevate your magic.
Conjuror Community members get an exclusive 15% off on all purchases from The Magic Apple!
In this focused session, Alex Slemmer breaks down his preferred final load sequence for the Cups & Balls—step by step, with unmatched clarity. From pocket timing to body posture, you’ll see exactly how to build to a clean, impossible finish that truly stuns. This may be the most detailed teaching on this routine available. If you’re ready to take your Cups & Balls to the next level, this session is essential.
In this 38-minute deep dive, Aaron Fisher shares his most practical, visual, and deceptive applications of the Outjogged Herman Shift—including a bold new take on Roy Walton’s Going Bye Bye. Perfect for performers ready to elevate their routines with ultra-clean phases that look impossible—and feel undeniable.
John Luka strips down Larry Jennings' classic and rebuilds it into a streamlined, ultra-deceptive masterpiece.
John walks you through his personal handling of Invisible Palm Aces—crafted for clarity, flow, and real-world power. From palming technique and natural positioning to solving the notorious “last ace problem,” you’ll get a deep dive into one of the most elegant effects in close-up card magic.
A full coin act in under 3 minutes—built for real-world impact.
Kainoa Harbottle’s Tablehopper’s Quattro hits all the high notes: coin through table, coins across, vanishes, and surprise reappearances. It’s modular, powerful, and practical—perfect for close-up, walk-around, or online.
Minimal sleights. Maximum effect. Whether you’re just starting out or a pro looking to streamline, Quattro gives you the tools—and freedom—to make it yours.
A signed selection. A rubber-banded deck. And a visual that stops people cold.
Rubber Melt by Gary Nealon is a pocket-sized miracle—simple to carry, devastating to see. The chosen card doesn’t just rise or fall… it phases through a sealed deck in full view, in the most impossible way.
Prepare to melt some minds.
The Member Mastermind on May 14, 2025, was a blast! Steven Levenberg kicked things off with a "lucky" balloon game. Joseph McNamara returned after a while with a funny "Levitating Barbie" act. Bill Krupinsky showed off his "Secret Poker Pals" card trick. Larry Mota bent some metal with a fork routine. Todd Goldman did a cool take on Cannibal Kings, and Jeff Rigney wrapped it all up with a spontaneous "One Cup Routine" using just a coffee cup and some post-it notes. It was a fun night of magic and hanging out.
Lectures
We’ve known Jon Armstrong for over 20 years and we’ve never seen anything like the stand-up secrets, real-world miracles and hard won wisdom Jon shared with our CC Club Members at part 2 of his once-in-a-lifetime CC Club Lecture. HINT:
Don’t Miss the final act, where Jon gave us the ultimate work on his most singular magic masterpiece.
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Jeff Copeland’s Ring Bling is a visually stunning one-coin routine that’s as rewarding to learn as it is to perform. While it demands some dedicated practice, the skills you’ll build translate to all your coin and small object magic. Add this eye-popping piece to your repertoire and level up your dexterity today!
A full coin act in under 3 minutes—built for real-world impact.
Kainoa Harbottle’s Tablehopper’s Quattro hits all the high notes: coin through table, coins across, vanishes, and surprise reappearances. It’s modular, powerful, and practical—perfect for close-up, walk-around, or online.
Minimal sleights. Maximum effect. Whether you’re just starting out or a pro looking to streamline, Quattro gives you the tools—and freedom—to make it yours.
Can you fool the cards, or do they always know the truth? In this engaging effect, your spectator can lie, tell the truth, or mix both—but the outcome is always astonishing. A modern twist on a classic favorite, this routine is as fun to perform as it is impossible to explain. Watch the full breakdown and add this powerful effect to your repertoire!
Discover the hilarious, mind-bending spelling trick that amazes your audience—while you struggle to make it work! Based on Edward G. Brown’s classic and perfected by David Williamson, this routine blends audience participation, clever structure, and a foolproof mnemonic for a truly unforgettable performance. Watch the full breakdown, master the setup, and add this must-learn effect to your repertoire!