Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
Hollywood editor and Emmy winner Tad Nyland brings 30 years of storytelling experience to the world of magic. In this special two-part session, Tad shows you how to craft a magic demo video that actually works — one that reflects your unique voice, grabs attention, and opens doors. Whether you’re aiming for gigs, TV, or just want to show your magic in the best light, this is the insider’s guide you’ve been waiting for.
Discover John Guastaferro's "Virus," a brilliant twist on the all-backs and Chicago opener plots. Watch as a spectator's selection turns the entire deck to all backs, followed by the deck going completely blank. Once the virus is found and removed, the deck magically returns to normal—with backs on one side and faces on the other. Learn this easy trick today and elevate your card magic!
Steve Valentine kicks off with the classic Scarne 2 Card Transposition, introducing his own impossible twist that takes this classic effect to new heights. This visually stunning card trick will require some practice, but the reactions you'll receive are well worth the effort!
Join us for the September Member Mastermind, featuring an incredible lineup of performances that showcase creativity and skill. Jeff Rigney opens with his unique take on Gregory Wilson's "Recap," followed by Janine Ferarese confronting her triskaidekaphobia in "The 13 Trick." Baxter Brown adds his twist to "Hopping Keys," while Larry Mota presents a beautifully unique Cups and Balls routine. FX Charpentier earns his Mastermind cup with an elegant history lesson in "Passing the Weights," and Richie D shares his latest version of "Sympathetic Slot Machine," Don't miss this incredible evening!
Transform a half dollar coin into a copper coin right before your audience’s eyes with "Workers' Wild Coin." Repeat this astonishing transformation two more times, and just when they think they've figured it out, you unleash a kicker ending that reveals all three copper coins have magically transformed into Chinese coins!
Learn from master magician Mike Gallo as he guides you through every detail of this routine that keeps spectators guessing. With no complicated moves and an instant reset, it's perfect for table work or close-up performances.
Watch now and prepare to amaze with "Workers' Wild Coin"!
John Luka's "Michigan Monte" is a captivating gambling-themed routine inspired by the California gold rush era. Engage your audience as they attempt to follow the Ace of Clubs hidden among three blank cards. Join John as he unveils this easy-to-learn effect, perfect for any setting—whether using poker-sized or jumbo cards. Master "Michigan Monte" and discover why you should never try to beat a gambler at his own game!
Mike takes you on a whirlwind tour of powerhouse routines: cards fusing and splitting in midair, coins flying under impossible conditions, bills appearing out of nowhere, and even a Sharpie bending before their eyes. Packed with visual surprises, laugh-out-loud moments, and worker-ready miracles, these are routines you’ll use—and your audiences will never forget.
Aaron Fisher’s The Long & Winding Trick is a bold departure—no flashy four-of-a-kind, just pure structure, surprise, and sleight-of-hand that hits different—and once you see why, you’ll never look at your Aces the same way again. Watch now.
Jon Armstrong’s 3 Blank Monte turns a classic inside out.
With structure so clean it fools in real time, this isn’t just a twist—it’s a transformation. Bold. Simple. Brutally effective. Watch now.
In this episode of The Good, The Bad & The Ugly, the CC panel tackles seven new magic releases with unfiltered reviews and expert insights. From Marlo’s legendary Magazines to revamped classics like Firefly, they spotlight what’s worth your time, what needs work, and what had them rushing to buy.
Watch as three silver coins and a copper coin impossibly switch places—again and again—building to an astonishing finale inside a sealed brass box. This visual, mind-bending routine is perfect for close-up or parlor magic, leaving audiences in pure disbelief!
Four silver coins and four Chinese coins, each wrapped in separate handkerchiefs, instantly switch places—right in your spectators’ hands! This stunning, nearly self-working effect is perfect for parlor magic. Easy to learn, impossible to forget!
Master this effortless card transposition with expert guidance from the legendary Mike Gallo himself!
Aaron will reveal recent training advances that make it easier than ever to master this truly invisible pass, along with his favorite tricks for using the GHP to make visual card magic miracles.
Jonathan Levit shares his deceptively simple yet powerful card miracle, A Card and a Number, where everything happens in the spectator’s hands. After shuffling, dealing into piles, and freely thinking of a card, the deck is mixed beyond any possible control. Yet despite the chaos, Jonathan reveals the thought-of card lands exactly at the thought-of number—an impossible coincidence that feels completely hands-off and utterly baffling. Watch it now.
Danny Archer’s “Pick A Coin, Any Coin” turns a simple, fair choice into a mind‑bending mystery. A spectator signs a coin and drops it into a pouch filled with identical coins—mixed, shaken, and lost beyond reason. Yet without a glance, you reach in and pull out their exact coin. No guesses, no hesitation, and no special bags—just undeniable proof that the impossible can happen. Direct, deceptive, and effortless to reset—watch it today and see how clarity is the fastest path to the miraculous.
Watch Magic Masters Confidential: Adriano Zanetti Part 1 for an expanded Living Room Lecture experience that unveils some of the most powerful and practical magic routines in recent memory.
Steve Valentine brings Oscar Paulson’s classic Cards Across to life with his signature blend of humor and astonishment. In this polished, audience-tested routine, Steve guides you through every beat—so you can deliver miracles that feel effortless and get huge reactions. A worker’s delight, packed with charm, rhythm, and unforgettable magic. Watch it now and make it yours.
Gary Nealon turns convention upside down with the Reverse Tilt Control — a bold new spin on one of card magic’s most iconic moves. Smooth, simple, and devastatingly deceptive, Gary’s handling gives you ultimate control wrapped in effortless style. Elevate your performance and master the illusion today.
Jon Armstrong reinvents the classic ring and rope routine with a hilarious twist—swapping the rope for a necktie and turning pure sleight-of-hand into pure comedy. The ring vanishes, reappears, and escapes as the routine builds to an unforgettable finale: the knot transforms into a perfect bowtie. Fun, visual, and brilliantly structured, Jon teaches every detail—including how to make the special tie or where to get one—so you can start amazing audiences today.
John Guastaferro’s “Daley Prequel” is a fast, powerful opener that sets up the magic before your audience even realizes it’s begun. Crisp, clean, and built for maximum impact, it tees up the classic Daley’s Last Trick—or stands alone as a quick, killer transposition they’ll swear happened in their hands. Watch it now and add this pro-level spark to your set.
Unleash the magic of John Luka's "Devilish Miracle"! This latest handling of the Edward Marlo and Carmen Damico classic, enhanced with Shigeo Takagi's technique, offers a fresh and magical experience. In this stunning effect, two cards are freely selected and lost in the deck. When the deck is cut, one selection appears in a small packet of cards. Watch as that selection vanishes and reappears face up in the deck, while the other selection turns face down in the packet. With a double selection and a kicker twist, this routine is sure to elevate your card magic and leave your audience in awe!
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