Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
Javi Benitez takes Vernon’s “Follow the Leader” and turns it into a theatrical powerhouse. With elegance, humor, and precision, he transforms a simple plot into a mind-bending experience—and a lesson in how great magic becomes unforgettable.
In this focused session, Alex Slemmer breaks down his preferred final load sequence for the Cups & Balls—step by step, with unmatched clarity. From pocket timing to body posture, you’ll see exactly how to build to a clean, impossible finish that truly stuns. This may be the most detailed teaching on this routine available. If you’re ready to take your Cups & Balls to the next level, this session is essential.
In this 38-minute deep dive, Aaron Fisher shares his most practical, visual, and deceptive applications of the Outjogged Herman Shift—including a bold new take on Roy Walton’s Going Bye Bye. Perfect for performers ready to elevate their routines with ultra-clean phases that look impossible—and feel undeniable.
John Luka strips down Larry Jennings' classic and rebuilds it into a streamlined, ultra-deceptive masterpiece.
John walks you through his personal handling of Invisible Palm Aces—crafted for clarity, flow, and real-world power. From palming technique and natural positioning to solving the notorious “last ace problem,” you’ll get a deep dive into one of the most elegant effects in close-up card magic.
In Part 1, Alexander Slemmer dives deep into the timeless Cups and Balls, sharing classic handling, modern touches, and hard-earned secrets from years of real-world performance. Don’t miss this masterclass in one of magic’s most iconic routines!
A full coin act in under 3 minutes—built for real-world impact.
Kainoa Harbottle’s Tablehopper’s Quattro hits all the high notes: coin through table, coins across, vanishes, and surprise reappearances. It’s modular, powerful, and practical—perfect for close-up, walk-around, or online.
Minimal sleights. Maximum effect. Whether you’re just starting out or a pro looking to streamline, Quattro gives you the tools—and freedom—to make it yours.
A signed selection. A rubber-banded deck. And a visual that stops people cold.
Rubber Melt by Gary Nealon is a pocket-sized miracle—simple to carry, devastating to see. The chosen card doesn’t just rise or fall… it phases through a sealed deck in full view, in the most impossible way.
Prepare to melt some minds.
The Member Mastermind on May 14, 2025, was a blast! Steven Levenberg kicked things off with a "lucky" balloon game. Joseph McNamara returned after a while with a funny "Levitating Barbie" act. Bill Krupinsky showed off his "Secret Poker Pals" card trick. Larry Mota bent some metal with a fork routine. Todd Goldman did a cool take on Cannibal Kings, and Jeff Rigney wrapped it all up with a spontaneous "One Cup Routine" using just a coffee cup and some post-it notes. It was a fun night of magic and hanging out.
Experience John Luka’s expert take on Brother John Hamman’s classic mystery card effect—an elegant handling that turns this timeless plot into a practical, fooling miracle.
Jason Dean turns a simple "pick a hand" game into a mind-bending two-phase miracle. A chosen card vanishes from the deck in one hand… only to instantly reappear in the other. It’s clean, direct, and gets gasps every time.
Got a trick? We’ve got your patter prescription. This evening, we’re diving deep into the one thing magicians never practice enough… what the heck to say while your hands are doing sneaky stuff.
Lee Asher is the undisputed king of magic lectures and in this event he shares his ‘Best of the Best’ material!
Jonathan Levit is one of the most successful, versatile magicians in the universe. And now, at Jonathan’s CC Living Room Lecture, he’s going to share is most valuable secrets with YOU!
Watch as three silver coins and a copper coin impossibly switch places—again and again—building to an astonishing finale inside a sealed brass box. This visual, mind-bending routine is perfect for close-up or parlor magic, leaving audiences in pure disbelief!
Four silver coins and four Chinese coins, each wrapped in separate handkerchiefs, instantly switch places—right in your spectators’ hands! This stunning, nearly self-working effect is perfect for parlor magic. Easy to learn, impossible to forget!
Master this effortless card transposition with expert guidance from the legendary Mike Gallo himself!
Aaron will reveal recent training advances that make it easier than ever to master this truly invisible pass, along with his favorite tricks for using the GHP to make visual card magic miracles.
Unlock the magic of Bill Goodwin's "Countback Aces," a stunningly simple take on the classic spectator cuts to the aces plot. This gem is easy to learn and ready for instant performance. Do yourself a favor—watch this one right now!
Steve Valentine kicks off with the classic Scarne 2 Card Transposition, introducing his own impossible twist that takes this classic effect to new heights. This visually stunning card trick will require some practice, but the reactions you'll receive are well worth the effort!
Discover John Guastaferro's "Virus," a brilliant twist on the all-backs and Chicago opener plots. Watch as a spectator's selection turns the entire deck to all backs, followed by the deck going completely blank. Once the virus is found and removed, the deck magically returns to normal—with backs on one side and faces on the other. Learn this easy trick today and elevate your card magic!
Meld cutting-edge tech with ancient “brick” magic in this 4–5 minute crowd-pleaser. Start with a selfie-ready smartphone under a cloth…end with that same iPhone and a hefty brick swapping places inside a paper bag, complete with a live “feel the weight” moment. Minimal props, zero reset, maximum jaw-drops—your new modern-theater centerpiece.
A bizarre and baffling illusion where your fingers seem to bend and break in impossible ways! All you need is a spare playing card to perform this anytime, anywhere. Learn it now from Lee Asher and freak out your friends!
Join Alexander Slemmer as he unveils a devious deck that redefines the "card to impossible location" plot. Easy to make, effortless to use—this clever tool delivers maximum impact with minimal effort. Perfect for pros and casual performers alike!
Inspired by Bill Goldman’s Monkey in the Middle, this routine packs a punch with carefully crafted secrets. Master handling tips, Goldman’s signed duplicate subtlety, and the setup behind its jaw-dropping deception.
Make this powerhouse effect yours today!
Watch as red, white, and green casino dice transpose from hand to hand, pocket to hand, and finally transform into a fistful of mini dice. In "A Trick to Die For," Mike Gallo breaks down every move with clarity, making this stunning routine easier than ever to master. Add it to your repertoire today!
More tools coming soon.
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