Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
Join Aaron Fisher, Adam Grace, and Alex Slemmer for a special event showcasing the most exciting ideas, concepts, and fundamental principles from the last six months of the popular Practice Engine program.
Two jokers take center stage in John Guastaferro’s Jokers Everywhere—a dazzling flash of mischief where magic feels truly alive. The jokers reveal two freely chosen cards, then deliver the kicker: the selections instantly transform into jokers too. Four jokers. No explanation. Just pure wonder. Watch now and see why John’s magic defines impossible charm.
Glenn Morphew’s Card Opener kicks off your set with pure fire—three phases of fast, visual magic that grab attention and don’t let go. A selection is lost and instantly found, the Aces get ambitious, and a freely named four of a kind transforms into the Aces right before their eyes. Quick, clean, and packed with energy, this opener locks your audience in from the very first beat. Watch it now.
Join the CC panel as they break down standout performances from the Summit, analyzing the artistic choices that make close-up magic truly connect with audiences. Discover the "tentpole method" for building a reliable 5-10 minute set around your strongest, most authentic material.
Tiny Plunger is Jon Armstrong's comedic masterpiece—a routine where the plunger (not the magician) impossibly locates the selected card under increasingly absurd conditions. In this clip, Jon shares his expert handling and insider tips to make this crowd-pleaser shine. The plunger itself is available at your favorite magic shop. Watch Tiny Plunger today and discover why this hilarious routine deserves a spot in your repertoire.
While strumming a ukulele intro, the performer invites three spectators to eliminate cards through a series of impossible choices—burning numbers or pictures, narrowing the deck further, then selecting one final card to spare. In a stunning climax, that very card is revealed to have been folded and used as the pick strumming the ukulele the entire time. A killer opener that plays big whether you're a musician or not—the method works like a charm. Watch today and discover why this routine stops shows cold.
Join the CC panel as they break down standout performances from the Summit, analyzing the artistic choices that make close-up magic truly connect with audiences. Discover the "tentpole method" for building a reliable 5-10 minute set around your strongest, most authentic material.
Gregory Wilson proves again why he’s the master of real-world miracles. With nothing more than a coffee cup sleeve and a stir stick, you’ll melt minds in seconds—no setup, no gimmicks, no nonsense. The spectator sees it, feels it, and it all happens in their hands. Practical, powerful, and pure Wilson—grab your coffee and start performing magic that sticks.
Gregory Wilson’s Chip on Shoulder is the ultimate mix of skill, guts, and spectator shock. A poker chip appears, vanishes, and reappears—finally landing on your spectator’s shoulder again and again, under impossible conditions. Perfect for close-up or stage, this routine serves reactions hotter than a royal flush. Watch it now and turn boldness into brilliance.
This month's "The Good The Bad & The Ugly" live event showcases a diverse selection of today's most talked-about magic effects. The in-depth reviews and discussions cover the mentalism and close-up miracle, Maestro, alongside the highly anticipated new utility device, The Button. For those seeking a strong reputation-maker, we dive into Crashed PRO. The review also features the stunning, practical utility prop Perfect Champagne / Perfect Water Glass, and the grand stage classic Nankin Tamasudare. Finally, we examine the revamped effects Silent Treatment (Stage) and the quick, visual routine Don’t Blink. This is an essential guide to which hot items are a must-have, a pass, or simply interested.
In the first of this two-part MMC Living Room Lecture, Javi Benetiz shares astonishing magic and practical methods and even more: he teaches us how to add the all-important and too often missing component of communication to every effect we perform.
Part 2 of our Ammar 2023 Living Room Lecture let’s you see one of the greatest magic minds of our time at the peak of his form. Be sure not to miss Michae’s Linking Ring Routine and a collection of easy-to-do powerhouse miracles that will make the perfect addition to any pro-class magic show.
Michael Ammar's first visit is packed with new lessons from the greatest magic teacher of our time. Sit back, relax & discover new miracles that you’ll be thrilled to learn and share with anyone!
CC Presents MAGIC MASTERS CONFIDENTIAL - A TWO NIGHT Expanded Living Room Lecture featuring David Regal Part 2 of 2.
You are cordially invited to an all-new experience! CC Presents MAGIC MASTERS CONFIDENTIAL - A TWO NIGHT Expanded Living Room Lecture. David Regal Part 1.
Part 2 of Apollo Robbin's lecture will entertain you and reframe your thinking about magic.
Part 1 of Apollo Robbin's lecture will entertain you and reframe your thinking about magic.
Discover 3 powerhouse miracles—and discover our singular CC Strategies to choose the exact miracle YOU can use the most right now!
Experience the most mind-blowing magic from the greatest living master of creative coin magic, Michael Gallo. Gallo performed some of his best-known tricks—and many we’ve never seen anywhere before! See the Gallo Pitch in action, discover Mike’s super easy-to-do Three-Fly and the most amazing Gadabout Coins ever. Gallo revealed secrets kept under wraps for decades, such as the real-work on the Bobo Switch and the Spider Vanish. This is a must-see opportunity to learn from a true master and elevate your whole game just by watching!
Join us for an all new experience! CC Presents Part 1 of the MAGIC MASTERS CONFIDENTIAL - A TWO NIGHT Expanded Living Room Lecture. Michael Gallo!
Scott Alexander is one of the world’s greatest professional performers, and in this exclusive CC Living Room Lecture, he reveals the time-tested secrets that make his magic so powerful.
Jim Steinmeyer and Robert Ramirez Teach You How to Dazzle Your Friends and Confuse Your Enemies in Private Living Room Lecture!
Alexander Slemmer leads a charming, interactive card experiment where shuffled decks and random choices lead to impossible coincidences. As matching cards appear across separate decks, you'll see how clever structure and subtle handling create moments of pure wonder.
Can you fool the cards, or do they always know the truth? In this engaging effect, your spectator can lie, tell the truth, or mix both—but the outcome is always astonishing. A modern twist on a classic favorite, this routine is as fun to perform as it is impossible to explain. Watch the full breakdown and add this powerful effect to your repertoire!
Discover the hilarious, mind-bending spelling trick that amazes your audience—while you struggle to make it work! Based on Edward G. Brown’s classic and perfected by David Williamson, this routine blends audience participation, clever structure, and a foolproof mnemonic for a truly unforgettable performance. Watch the full breakdown, master the setup, and add this must-learn effect to your repertoire!
Kainoa takes you further into the Wave Vanish, revealing its true elegance and power. If you love visual coin magic, this is your chance to explore it on a deeper level—start learning today!
Chris is revealing his IMPROMPTU Cups & Balls routine! This flash miracle takes just 2 minutes and uses only two regular cups—perfect for performing anytime, anywhere!
The Double Lift Game is an anytime, anywhere miracle with any deck—especially a magician fooler! Shared by CC’s own Gary Nealon, this fun and easy routine is a must-learn. Start mastering it today!
Mike Gallo’s Okito 3x3 Flash Transposition is a stunningly simple Okito box routine with a powerful kicker ending. If you love coin magic and want to explore Okito box work, this is a must-learn!
Transform a single coin from copper to gleaming silver—and back again—using only the heat of your hand. With three jaw-dropping color-shifts in one seamless routine, Spellbound delivers pure, unmissable magic that plays smoothly, resets instantly, and leaves every spectator convinced they actually felt the change. Add this coin miracle to your arsenal and watch jaws drop on demand!
Danny Archer pulls out a silk handkerchief and stuffs it through his fist — and right before your eyes, it changes color. Then he does it again, sleeves rolled up, nothing to hide. Clean, visual, and utterly baffling, this walk-around worker plays big in any setting. Danny shows you all the details on how to build and achieve this perfect opener for stage or close-up. Watch it today.
Alain Nu’s “Howdy Doodle” is a powerful, real‑world demonstration of mind reading disguised as playful creativity. Three spectators freely imagine and draw simple doodles—symbols like a tree, a number, or a star—each folded, mixed, and chosen at random. Yet, impossibly, the final reveal matches a prediction Alain made before the effect even began. Blending subtle psychology, strong structure, and effortless audience interaction, Howdy Doodle transforms ordinary sketches into a memorable moment of pure intuition and astonishment.
Mike Powers kicks off PM Principle with a razor-sharp twist on the classic “pick a card” effect—turning a familiar plot into a test-condition miracle. Blindfolded and driven by a “mathematical algorithm,” he locates not one but two chosen cards under impossibly fair conditions. Smart, cheeky, and deeply deceptive, this performance captures Mike’s signature mix of skill, structure, and sly charm—and it hits magicians and laypeople alike right between the eyes. Watch it now.
When most people hear “spoon bending,” they think trick or gimmick — but this lesson isn’t about that. It’s about tapping into the invisible energy that fuels every great performance. Alain Nu takes a single ordinary spoon and turns it into a meditation on focus, flow, and the power of intention. Watch this one — it’ll change the way you think about mental magic forever.
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