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The Magic Apple

Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.

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Discover the hilarious, mind-bending spelling trick that amazes your audience—while you struggle to make it work! Based on Edward G. Brown’s classic and perfected by David Williamson, this routine blends audience participation, clever structure, and a foolproof mnemonic for a truly unforgettable performance. Watch the full breakdown, master the setup, and add this must-learn effect to your repertoire!

Kainoa takes you further into the Wave Vanish, revealing its true elegance and power. If you love visual coin magic, this is your chance to explore it on a deeper level—start learning today!

Chris is revealing his IMPROMPTU Cups & Balls routine! This flash miracle takes just 2 minutes and uses only two regular cups—perfect for performing anytime, anywhere!

The Double Lift Game is an anytime, anywhere miracle with any deck—especially a magician fooler! Shared by CC’s own Gary Nealon, this fun and easy routine is a must-learn. Start mastering it today!

Mike Gallo’s Okito 3x3 Flash Transposition is a stunningly simple Okito box routine with a powerful kicker ending. If you love coin magic and want to explore Okito box work, this is a must-learn!

Transform a single coin from copper to gleaming silver—and back again—using only the heat of your hand. With three jaw-dropping color-shifts in one seamless routine, Spellbound delivers pure, unmissable magic that plays smoothly, resets instantly, and leaves every spectator convinced they actually felt the change. Add this coin miracle to your arsenal and watch jaws drop on demand!

Glenn Morphew’s Card Opener kicks off your set with pure fire—three phases of fast, visual magic that grab attention and don’t let go. A selection is lost and instantly found, the Aces get ambitious, and a freely named four of a kind transforms into the Aces right before their eyes. Quick, clean, and packed with energy, this opener locks your audience in from the very first beat. Watch it now.

Mike Powers shares this Don England modern classic—a false explanation gambling routine where the "money card" impossibly stretches both long and wide, only to shrink down to a mini card. You'll need some DIY, but this gimmick is easy to make and even easier to perform. Funny, visually stunning, and a guaranteed crowd-pleaser. Watch it now and add this gem to your working set!

Cannibal Cards is a classic plot that lets you put your own spin on a timeless effect. Bill Goodwin reveals his worker-ready routine, crafted from years of performance experience. With Bill's expert guidance, you'll learn all the details you need to get this crowd-pleaser on its feet!

Spectator names any card, shuffles the deck, then freely plucks three “clue” cards—and in a stunning display of impromptu mind-reading, you zero in on their selection every time. Jason Dean’s Impossible Impromptu Revelations is pure, unprepared magic that plays anywhere and leaves everyone wondering, “How’d he do that?!”

Jeff Copeland’s Corner Pocket is the ultimate in-pocket coin vanish: place a borrowed half-dollar at your fingertips, give a quick squeeze—and it literally dives into your jacket pocket under stunned eyes. Then, with the same effortless flourish, you reverse it—pulling the very same coin back through the fabric for spectators to examine. No gimmicks, no awkward set-ups—just pure, fool-proof magic that plays perfectly in any walk-around or parlor setting.

In Kainoa Harbottle’s take on Guy Hollingworth’s Voodoo Card, experience three chilling reveals in one seamless routine: a “drained” card appears with eerie bite-marks, vanishes into the deck, then reemerges with an otherworldly new back—pure theatrical chills.

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