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The Magic Apple

Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.

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A stunning, visual coin vanish that’s worth the work for any serious coin magician. Learn this beautiful sleight today and take your magic to the next level!

Experience Michael Gallo’s masterful take on the Silent Mora classic, Balls and Net. Uncover the fine details that make his handling exceptional, perfect for close-up or stage. Whether you’re a beginner or a pro, this must-learn routine will be a cornerstone of your magic for years to come. Start learning with Mike today!

Discover Michael Gallo’s ungimmicked take on the classic Copper, Silver, Brass routine. Using a copper penny, silver half dollar, and brass Chinese coin, Gallo creates impossible magic—coins penetrate purses and mysteriously swap places. No gimmicks, just pure sleight-of-hand brilliance that will leave audiences questioning reality.

With seamless sleight of hand and smooth transitions, this copper-silver coin effect is a visual stunner. Watch as coins impossibly transform and transpose—culminating in a powerful in-the-hands moment your audience won’t forget.

In this off-the-cuff miracle, Aaron Fisher channels inspiration from Jack Birnman to deliver a stunningly visual revelation. Bold, spontaneous, and impossible to ignore—this moment hits hard and leaves a lasting impression.

Get ready for a deep dive into pro-level card control. In this session, Aaron Fisher explores one of Marlo’s classic audience stunners, transforming it into an elegant, fooling experience. With expert guidance and sharp handling insights, you’ll see how the great Jack Birnman inspired modern miracles that leave a lasting impact.

Robert Ramirez shares his take on the Jelly Bean Trick—a fun, foolproof stage routine where the audience predicts the exact number of jelly beans in a jar. Easy to perform, highly interactive, and a guaranteed crowd-pleaser! Learn it now and add it to your act!

Al Bakers classic of close-up table magic creates the illusion of real magic as four coins pass through the table—one at a time—under increasingly impossible conditions. This is a true must-have miracle that deceives and amazes all participants under challenge conditions!

Mike Gallo’s stunning Coins Across routine fools magicians and laymen alike. Featuring the legendary move pioneered by his father, Lou Gallo, this routine brings the technique to life with unforgettable power. Ready to master the "move"? This is your chance to make it shine!

A signed selection. A rubber-banded deck. And a visual that stops people cold.

Rubber Melt by Gary Nealon is a pocket-sized miracle—simple to carry, devastating to see. The chosen card doesn’t just rise or fall… it phases through a sealed deck in full view, in the most impossible way.

Prepare to melt some minds.

Experience John Luka’s expert take on Brother John Hamman’s classic mystery card effect—an elegant handling that turns this timeless plot into a practical, fooling miracle.

Alexander Slemmer leads a charming, interactive card experiment where shuffled decks and random choices lead to impossible coincidences. As matching cards appear across separate decks, you'll see how clever structure and subtle handling create moments of pure wonder.

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