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The Magic Apple
Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
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Latest Releases
Doug Conn’s Dice Finder is a clever, character‑driven mystery that turns ordinary dice into a story of impossible coincidences. What starts as a playful roll evolves into a moment of shared astonishment—equal parts fun, charm, and smooth confidence. Perfect for close‑up performers who love magic that feels spontaneous yet lands with precision. Watch Dice Finder today and see why Doug Conn’s brand of wonder hits different.
Alain Nu’s “Howdy Doodle” is a powerful, real‑world demonstration of mind reading disguised as playful creativity. Three spectators freely imagine and draw simple doodles—symbols like a tree, a number, or a star—each folded, mixed, and chosen at random. Yet, impossibly, the final reveal matches a prediction Alain made before the effect even began. Blending subtle psychology, strong structure, and effortless audience interaction, Howdy Doodle transforms ordinary sketches into a memorable moment of pure intuition and astonishment.
Alain Nu reveals a smooth, deceptive glimpse control straight from Steve Draun—a move so casual it looks like nothing at all. The spectator calls “stop,” remembers a card, and within a heartbeat, the performer seems to see their thought hiding in a simple fan. Smooth, relaxed, and surgically clean, this is the kind of handling that makes real mindreading look and feel effortless. Watch it now and learn how invisible can truly look.
Mike Powers kicks off PM Principle with a razor-sharp twist on the classic “pick a card” effect—turning a familiar plot into a test-condition miracle. Blindfolded and driven by a “mathematical algorithm,” he locates not one but two chosen cards under impossibly fair conditions. Smart, cheeky, and deeply deceptive, this performance captures Mike’s signature mix of skill, structure, and sly charm—and it hits magicians and laypeople alike right between the eyes. Watch it now.
When most people hear “spoon bending,” they think trick or gimmick — but this lesson isn’t about that. It’s about tapping into the invisible energy that fuels every great performance. Alain Nu takes a single ordinary spoon and turns it into a meditation on focus, flow, and the power of intention. Watch this one — it’ll change the way you think about mental magic forever.
Alexander Slemmer shares the Popeye Popper Deck and turns classic card magic into practical perfection. With this ingenious setup, you can effortlessly reveal a selected card in nearly any impossible location you choose. It’s fast, foolproof, and built for maximum impact. Learn the prep, essential handling, and why pros love it for delivering miracles that feel completely hands-off. Watch today and add this powerhouse to your repertoire!
Steve Valentine brings Oscar Paulson’s classic Cards Across to life with his signature blend of humor and astonishment. In this polished, audience-tested routine, Steve guides you through every beat—so you can deliver miracles that feel effortless and get huge reactions. A worker’s delight, packed with charm, rhythm, and unforgettable magic. Watch it now and make it yours.
Lectures
In this deep-dive lecture and live session, Ondřej took us behind the scenes of his revolutionary deck design—unpacking both the back and side marking systems that have captivated magicians worldwide. Whether you're a mentalist, sleight-of-hand purist, or simply a fan of ingenious methods, this event was a true eye-opener.
Join world-renowned magician Ondřej Pšenička as he reveals the real process of building a magic show from the ground up. From his first parlor performances to his Penn & Teller: Fool Us triumph, Ondřej lays out the creative path that turned his ideas into a full professional act. This session offers a rare, inspiring look at how a magician transforms vision into a show that truly connects with audiences.
Hollywood editor and Emmy winner Tad Nyland brings 30 years of storytelling experience to the world of magic. In this special two-part session, Tad shows you how to craft a magic demo video that actually works — one that reflects your unique voice, grabs attention, and opens doors. Whether you’re aiming for gigs, TV, or just want to show your magic in the best light, this is the insider’s guide you’ve been waiting for.
Mike takes you on a whirlwind tour of powerhouse routines: cards fusing and splitting in midair, coins flying under impossible conditions, bills appearing out of nowhere, and even a Sharpie bending before their eyes. Packed with visual surprises, laugh-out-loud moments, and worker-ready miracles, these are routines you’ll use—and your audiences will never forget.
Michael Kaminskas packs Part 1 with real-world, grab-and-go miracles. Open with a visual case vanish, melt a business card through a rubber band, drop a signed coin into a sealed bottle, conjure a C-cell from the deck when you need an “out,” smash through a powerhouse 3-ball routine, and finish with a shocking “all blank” kicker. Practical, fast, and absolutely devastating.
Unlock the secrets of Slydini’s most dazzling silk‐knot transposition and master coin magic like never before in Magic Masters Confidential: Tony Clark Part 2. Join one of Slydini’s last students as Tony Clark reveals his streamlined “Flying Knots” routine—no gimmicks, no awkward steals, just pure, magical moments—plus both Slydini’s and David Roth’s jaw-dropping Coins-Through-Table sequences. Packed with practical performance tweaks, misdirection strategies, and timing insights, this lecture will have you adding show-stopping sleights to your repertoire immediately.
Step into the inner circle with Tony Clark—one of Slydini’s last true students. In this first night of a rare two-part masterclass, discover the real mechanics of impossible magic: gaze control, off-beat timing, and masterful misdirection. Featuring Tony’s modern renditions of Slydini classics like Paper Balls in the Box and unreleased gems, this intimate session pulls back the curtain on the magic that fools even magicians. Real secrets. Real magic. One unforgettable night.
In this focused session, Alex Slemmer breaks down his preferred final load sequence for the Cups & Balls—step by step, with unmatched clarity. From pocket timing to body posture, you’ll see exactly how to build to a clean, impossible finish that truly stuns. This may be the most detailed teaching on this routine available. If you’re ready to take your Cups & Balls to the next level, this session is essential.
More
In this fast-paced routine, Aaron Fisher delivers a powerhouse double sandwich display built to astonish. With inspired structure and refined handling influenced by Jack Birnman, this visual marvel combines clarity, speed, and surprise—showcasing how timeless techniques can create jaw-dropping moments.
Wagon Control puts the power in your hands: spread the deck face-up, let anyone freely name or touch a card, insert it square into the middle—and then, right under their noses, it’s found on top! Sleek, foolproof, and utterly baffling, Wagon Control is the ultimate “how’d you do that?!” moment for any card routine. Ready to leave them speechless?
Experience Michael Gallo’s masterful take on the Silent Mora classic, Balls and Net. Uncover the fine details that make his handling exceptional, perfect for close-up or stage. Whether you’re a beginner or a pro, this must-learn routine will be a cornerstone of your magic for years to come. Start learning with Mike today!
Discover Michael Gallo’s ungimmicked take on the classic Copper, Silver, Brass routine. Using a copper penny, silver half dollar, and brass Chinese coin, Gallo creates impossible magic—coins penetrate purses and mysteriously swap places. No gimmicks, just pure sleight-of-hand brilliance that will leave audiences questioning reality.
Jim Steinmeyer’s A Case of Collusion turns a simple card selection into pure, stand-up theater. A spectator’s free choice meets an impossible prediction and a reveal so fair it feels supernatural. Every beat is engineered for clarity, pacing, and power—the kind of effect that commands a room and leaves nothing to explain. If you perform for an audience of any size, this is the one that makes them believe in real magic. Watch it today.
Tiny Plunger is Jon Armstrong's comedic masterpiece—a routine where the plunger (not the magician) impossibly locates the selected card under increasingly absurd conditions. In this clip, Jon shares his expert handling and insider tips to make this crowd-pleaser shine. The plunger itself is available at your favorite magic shop. Watch Tiny Plunger today and discover why this hilarious routine deserves a spot in your repertoire.
Three impossible moments. One routine. First, you find their selection using your "lucky" card. Clean reveal. Then—without warning—all four Aces appear from nowhere. But here's the kicker: when you spread the deck, every card has ended up in perfect order by suit. Beautiful. Direct. Stunningly easy to execute. This one goes straight into your repertoire tonight.
John Guastaferro's "Here, There & In My Pocket" is a thrilling tribute to the classic homing card effect, inspired by Francis Carlisle's work in Stars of Magic. Watch as a spectator's selection keeps jumping to your pocket, creating a stunning visual that elevates the homing card concept to new heights. This is the homing card on steroids!