Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
This astonishing self-working card trick involves two packets of matching valued cards, mixed according to the spectator's instructions. Despite thorough shuffling and seemingly random decisions, the packets match perfectly, card for card, in order.
Hot New Magic Releases!
From visual stunners to mind-blowing mentalism, these must-have effects are designed to astonish any audience!
CC Club members save 15% every day at The Magic Apple! Use the link on your Member Dashboard to apply your discount.
Chris Korn’s take on the One Coin Flurry builds on the classics of David Roth and Slydini, blending effortless handling with a perfect structure and a modernized finale. A must-learn routine for any coin magician!
Kainoa takes you further into the Wave Vanish, revealing its true elegance and power. If you love visual coin magic, this is your chance to explore it on a deeper level—start learning today!
A Night of Magic & Creativity! ✨
From storytelling and illusions to elegant sleight-of-hand, every performance brought something special to the stage. Huge congratulations to all the performers—we’re so proud of you!
A bizarre and baffling illusion where your fingers seem to bend and break in impossible ways! All you need is a spare playing card to perform this anytime, anywhere. Learn it now from Lee Asher and freak out your friends!
The Art of Practice: Finding What Works for You
Join this captivating conversation on practice habits and routines from our members. Discover key insights on when to stop, when to return, and how exploration leads to breakthroughs. Practice is personal—learn how to refine yours for maximum growth!
Chris is revealing his IMPROMPTU Cups & Balls routine! This flash miracle takes just 2 minutes and uses only two regular cups—perfect for performing anytime, anywhere!
A stunning, visual coin vanish that’s worth the work for any serious coin magician. Learn this beautiful sleight today and take your magic to the next level!
Rick Holcombe shares some of his most powerful, real-world coin magic, packed with game-changing techniques you won’t find anywhere else. From his signature one-coin masterpiece, Recoil, to the revolutionary Sly Palm, Rick teaches deceptive vanishes, visual transformations, and pro-level handling that make coin magic look effortless. Plus, he unveils new concepts like the Fantasy Display and his stand-up Wild Coin routine, Gemini—straight from his upcoming book, Calico.
If you’re serious about coin magic, this is the deep dive you’ve been waiting for.
In this Practice Engine Live Session, Aaron reveals how to use the buckle to get a break above one or two cards at the bottom of the deck, demonstrates the Cover Reverse, and introduces the Frank Thompson false cut. Alex presents another option for the final phase of the One Coin routine with Dai Vernon's Thumb Palm vanish and reproduction. Catch up now and solidify your sleight of hand foundation.
John Guastaferro’s “Daley Prequel” is a fast, powerful opener that sets up the magic before your audience even realizes it’s begun. Crisp, clean, and built for maximum impact, it tees up the classic Daley’s Last Trick—or stands alone as a quick, killer transposition they’ll swear happened in their hands. Watch it now and add this pro-level spark to your set.
In this Practice Engine Live Session, Alex expands on the One Coin Routine with fresh variations, trading the Classic Palm Vanish for a smooth Finger Palm handling and adding a production from the elbow that looks impossibly clean. Aaron steps in to refine technique and naturalness, revealing how to keep the Under the Spread Steal invisible from the front and demonstrating a deceptive, flowing false overhand shuffle for your card work.
Join the CC panel as they break down standout performances from the Summit, analyzing the artistic choices that make close-up magic truly connect with audiences. Discover the "tentpole method" for building a reliable 5-10 minute set around your strongest, most authentic material.
Join the CC panel as they break down standout performances from the Summit, analyzing the artistic choices that make close-up magic truly connect with audiences. Discover the "tentpole method" for building a reliable 5-10 minute set around your strongest, most authentic material.
Who doesn't love a good color change? Bill Goodwin has a great one! Whether you're looking for a single change or a double change, Bill's Pivot Color Change delivers visual magic that's perfect for card workers. Clean, direct, and versatile—this is the kind of move that elevates your card work instantly. Watch Bill's Pivot Color Change now and level up your card magic today!
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