Over the last 20 years, Brent Geris has built The Magic Apple into a cornerstone of the magic community, creating a place where magicians can connect, learn, and purchase the finest effects with confidence. Having been deeply involved in the magic scene ourselves, we have great respect for Brent’s dedication to running a brick-and-mortar magic shop with a community focus—a rare and valuable thing in today’s world. It’s Brent’s personal touch, expertise, and selection of top-tier magic that make this partnership a perfect fit.
Lee Asher’s Thunderbird turns a simple ace production into a showstopper. With casual ease, three aces appear—then, on a bold “one, two, three,” the final ace strikes like lightning. It’s fast, flashy, and built to leave jaws on the floor.
This is visual coin magic at its finest. Elegant, bold, and remarkably achievable.
It plays big, looks beautiful, and needs only four coins.
If you love visual magic—or just want to feel that whoa again—you have to see this for yourself.
Discover your next miracle. From Latta’s long-awaited 52 Farewells to Dostal’s mind-melting Liquid Spectrum, this lineup is packed with powerful new tools, showstoppers, and hidden gems. Perfect your sleights, crush predictions, or melt reality—whatever your style, there’s something here to elevate your magic.
Conjuror Community members get an exclusive 15% off on all purchases from The Magic Apple!
Javi Benitez takes Vernon’s “Follow the Leader” and turns it into a theatrical powerhouse. With elegance, humor, and precision, he transforms a simple plot into a mind-bending experience—and a lesson in how great magic becomes unforgettable.
Mentored by the legendary Milt Kort, John Luka brings a master’s touch to the classic Coins Across. With perfect pacing and clarity, three coins travel invisibly from hand to hand—no fountain, just flawless, elegant magic.
In this focused session, Alex Slemmer breaks down his preferred final load sequence for the Cups & Balls—step by step, with unmatched clarity. From pocket timing to body posture, you’ll see exactly how to build to a clean, impossible finish that truly stuns. This may be the most detailed teaching on this routine available. If you’re ready to take your Cups & Balls to the next level, this session is essential.
John Luka strips down Larry Jennings' classic and rebuilds it into a streamlined, ultra-deceptive masterpiece.
John walks you through his personal handling of Invisible Palm Aces—crafted for clarity, flow, and real-world power. From palming technique and natural positioning to solving the notorious “last ace problem,” you’ll get a deep dive into one of the most elegant effects in close-up card magic.
In this 38-minute deep dive, Aaron Fisher shares his most practical, visual, and deceptive applications of the Outjogged Herman Shift—including a bold new take on Roy Walton’s Going Bye Bye. Perfect for performers ready to elevate their routines with ultra-clean phases that look impossible—and feel undeniable.
In Part 1, Alexander Slemmer dives deep into the timeless Cups and Balls, sharing classic handling, modern touches, and hard-earned secrets from years of real-world performance. Don’t miss this masterclass in one of magic’s most iconic routines!
A signed selection. A rubber-banded deck. And a visual that stops people cold.
Rubber Melt by Gary Nealon is a pocket-sized miracle—simple to carry, devastating to see. The chosen card doesn’t just rise or fall… it phases through a sealed deck in full view, in the most impossible way.
Prepare to melt some minds.
Who doesn't love a good color change? Bill Goodwin has a great one! Whether you're looking for a single change or a double change, Bill's Pivot Color Change delivers visual magic that's perfect for card workers. Clean, direct, and versatile—this is the kind of move that elevates your card work instantly. Watch Bill's Pivot Color Change now and level up your card magic today!
In this session, Steve Valentine shares his spectacular Ace Assembly, packed with essential details to elevate your performance. Learn the nuances that will seamlessly integrate this classic into your set. Transform your card game today and master this beautiful piece of magic that will leave your audience in awe!
Master your sleights with precision! In this video, Jeff Copeland reveals his Spellbound practice cycle, designed to maximize your reps and perfect your French Drop. Elevate your skills and transform your magic with focused drills that will have you performing with confidence. Don’t miss this chance to strengthen your technique and expand your coin sleight toolbox!
Discover Daniel Chard's "3 2 1 Dunbury," a stunning card routine where a spectator freely selects a card from five, only to see it vanish from the packet and seemingly reappear in the performer's pocket. In an incredible twist, all other cards are retrieved, leaving only the chosen one in hand. If you're passionate about card slights, this effect is sure to captivate your audience!
WOW Revisited Again is John Luka’s ultra-commercial take on the classic Biddle trick. You fairly show four candidates and let a helper name any number 1–4; the thought-of card melts away from the packet and reappears reversed in the deck. Clean, interactive, no knuckle-busting—perfect for walk-around or camera.
Give your show goosebumps with Jim Steinmeyer’s Vasty Deep. This easy-to-learn routine lets you weave in your own persona and storytelling, delivering a chilling, impossible prediction that will haunt your audience long after the reveal. Learn it today—and make magic they’ll never forget!
You have to see it to believe it! When Aaron Fisher first witnessed Javi Benitez’s 12-card vanish, he was floored—and your audience will be too. One by one, each card vanishes from the deck…and miraculously reappears in your pocket, building suspense with every seamless disappearance until a finale that defies explanation. Perfect for stage or table-hopping, this elegant Bertram variation honors its storied heritage while delivering jaw-dropping magic.
Watch the preview now and prepare to be amazed!
Unlock the secrets of Slydini’s most dazzling silk‐knot transposition and master coin magic like never before in Magic Masters Confidential: Tony Clark Part 2. Join one of Slydini’s last students as Tony Clark reveals his streamlined “Flying Knots” routine—no gimmicks, no awkward steals, just pure, magical moments—plus both Slydini’s and David Roth’s jaw-dropping Coins-Through-Table sequences. Packed with practical performance tweaks, misdirection strategies, and timing insights, this lecture will have you adding show-stopping sleights to your repertoire immediately.
Step into the inner circle with Tony Clark—one of Slydini’s last true students. In this first night of a rare two-part masterclass, discover the real mechanics of impossible magic: gaze control, off-beat timing, and masterful misdirection. Featuring Tony’s modern renditions of Slydini classics like Paper Balls in the Box and unreleased gems, this intimate session pulls back the curtain on the magic that fools even magicians. Real secrets. Real magic. One unforgettable night.
Gary Nealon’s Paintbrush Control is a stunning, easy-to-learn move perfect for visual card color changes. Smooth, powerful, and highly accessible—start mastering it today!
Jason Dean’s take on the thought-of-card plot is a must-have miracle—easy to learn, effortless to perform, and stunning to witness. With an elegant method and Jason’s expert teaching, this routine will quickly become a go-to in your arsenal. Learn it today and start amazing audiences with ease!
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